What is an Open Graph image?
An Open Graph image is the picture shown when a link to a page is shared on social media or in chat apps.
Definition
Set with the og:image tag, it is usually 1200 by 630 pixels. Many platforms cache it, so changing it can take time to show.
Why it matters
A clear, specific preview image makes shared links far more likely to be clicked.
How to get it right
- Use 1200 by 630 pixels.
- Show the page's title or subject.
- Keep text large and minimal.
- Give each important page its own image.
Mistakes to avoid
- One generic image for every page
- Tiny text
- Images that break when cropped
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What is an Open Graph image?
An Open Graph image is the picture shown when a link to a page is shared on social media or in chat apps. Set with the og:image tag, it is usually 1200 by 630 pixels. Many platforms cache it, so changing it can take time to show.
Why does Open Graph image matter?
A clear, specific preview image makes shared links far more likely to be clicked.
How do you get open graph image right?
Use 1200 by 630 pixels. Show the page's title or subject. Keep text large and minimal. Give each important page its own image.
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