
Coastline: a travel and hospitality website color palette
Sea blue with a sunset coral reads as a holiday; keep the coral for booking buttons so the call to action is the warmest thing on the page.
#F3F8FB
Background
#FFFFFF
Surface
#0E2A3A
Text
#0A7A99
Accent
#E8603C
Highlight
The palette as a real page
Make the first impression the one they remember.
The Coastline palette set as a real page: #0E2A3A text on #F3F8FB, every action in #0A7A99.
Designed first
Surface #FFFFFF keeps cards distinct from the page.
Built in minutes
Surface #FFFFFF keeps cards distinct from the page.
Live in one click
Surface #FFFFFF keeps cards distinct from the page.
Headings in Playfair Display, body in DM Sans.
Contrast
- AaBody text on the page#0E2A3A on #F3F8FB13.9:1AAA
- AaBody text on cards#0E2A3A on #FFFFFF14.8:1AAA
- AaAccent links and icons on the page#0A7A99 on #F3F8FB4.6:1AA
- AaHighlight on the page#E8603C on #F3F8FB · large text3.1:1AA
- AaPage colour on an accent button#F3F8FB on #0A7A99 · large text4.6:1AA
AA needs 4.5:1 for body text and 3:1 for large text; AAA needs 7:1. Check any pair in the contrast checker.
Copy the palette
:root {
--color-background: #F3F8FB;
--color-surface: #FFFFFF;
--color-text: #0E2A3A;
--color-accent: #0A7A99;
--color-highlight: #E8603C;
}More website color palettes
Questions, answered.
The things people ask before they start building.
What colors are best for a travel and hospitality website?
Sea blue with a sunset coral reads as a holiday; keep the coral for booking buttons so the call to action is the warmest thing on the page. The Coastline palette uses #F3F8FB for the page, #0E2A3A for text, #0A7A99 for actions and #E8603C as a highlight.
Is the Coastline palette accessible?
Body text scores 13.9:1 against the background, which passes WCAG AAA. Every pairing a site uses is scored on this page.
Can an AI website builder pick a color palette for me?
Yes. Orlume (orlume.site) decides the palette, typography and layout for your brief in its design pass, before any code is written, then builds the site in React and Next.js and deploys it in one click.

Or let Orlume pick the colors for you.
Describe the site you want. Watch it get designed, not just generated. Then publish it to its own orlume.site address.
- Free to start
- No card required
- Publish to a live URL
- You own the code
