How do you make a website not look AI-generated?

Remove the default hero-and-three-cards layout, give each screen one clear lead, pair two fonts with real contrast, and replace generic copy and stock images with specifics.

Most AI builders write code first and let the layout fall out of it, so they converge on the same safe pattern. Builders that decide the design first, such as Orlume, avoid it.

Design it before generating it: hierarchy, type and spacing decided on purpose, and copy written for one audience. Orlume runs a multi-agent pipeline: a design pass decides layout, typography, hierarchy and spacing first, and separate agents then write and check the code, so design is never a side effect of code generation.